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A brewery contracted to buy "all hops required for Brewery's seasonal ale, estimated at 2,000 pounds," from a farmer for one season. After a social-media promotion unexpectedly increased demand, the brewery ordered 7,500 pounds. The farmer had planted enough to supply about 2,300 pounds and refused the larger order, arguing that the brewery's demand was unreasonably disproportionate to the estimate.
In a separate clause, the brewery gave the farmer the exclusive right to distribute a limited cider in two counties but the contract did not state sales quotas or a termination date. The farmer did little advertising and made only a few calls to stores. After one month, the brewery terminated the cider arrangement without advance notice and appointed another distributor.
Analyze the parties' rights and duties under the requirements clause and the exclusive-dealing clause.